Creative AI Media — Editor Brief
Shoot date: 16 Jul 2026· Editor: Mohummad
What Was Filmed
- Filmed at shopping centre/ public interview
Location / Vibe
—
Shoot Objective
—
Angle / Objective
A funny/ interesting video with member of the public/ voxpop
Hook (first 3s)
The interviewer asks if he has a property, then he says nah nah I don't have a property
B-Roll Footage
—Script
—Music
—Text Overlays
+ spoken subtitles + Text popups for questions
Angle / Objective
A funny/ interesting video with members of the public/ voxpop
Hook (first 3s)
Cut the part where the interviewer is like "do you think you can get a house" and cut to them saying no, no etc.
B-Roll Footage
—Script
—Music
—Text Overlays
- spoken captions/ subtitles - question texts pop ups
Angle / Objective
A funny/ interesting video with members of the public/ voxpop
Hook (first 3s)
interviewer: "if you won the lottery tomorrow what's the first thing you would do with your house"
B-Roll Footage
—Script
—Music
—Text Overlays
- spoken captions/ subtitles - question text pop-ups
Angle / Objective
An interesting video with members of the public/ voxpop
Hook (first 3s)
"how old were you when you bought your first house" (28 years old) and build the video around that
B-Roll Footage
—Script
—Music
—Text Overlays
- subtitles/ captions on screen - Question text overlays
Angle / Objective
An interesting video with member of the public/ voxpop
Hook (first 3s)
interviewer: "do you think buying a house is something you'd be able to do". Yes (cut that in at the beginning)
B-Roll Footage
—Script
—Music
—Text Overlays
- captions for spoken words and question overlays
Angle / Objective
Interview with real estate agent (girl)
Hook (first 3s)
"What's a red flag in a real estate agent?"
B-Roll Footage
—Script
—Music
—Text Overlays
-spoken subtitles/ captions and question overlays
Special Notes
rapid-fire questions make sure that the edit is quick and engaging.
Angle / Objective
Office-based quick-fire questions with a real estate agent (girl)
Hook (first 3s)
"Whats the most awkward thing that happened during an open house?" then her answer.
B-Roll Footage
—Script
—Music
—Text Overlays
-subtitles and question overlays
Special Notes
rapid-fire questions make sure that the edit is quick and engaging.
Angle / Objective
quick-fire questions with a real estate agent (with moe)
Hook (first 3s)
"What is a red flag buyers should watch for" (cut to his answer)(with moe)
B-Roll Footage
—Script
—Music
—Text Overlays
- Subtitles / question overlays
Special Notes
rapid-fire questions make sure that the edit is quick and engaging.
Angle / Objective
Office-based quick-fire questions with a real estate agent (with moe)
Hook (first 3s)
who's the worst driver in the office (cut to his answer)
B-Roll Footage
—Script
—Music
—Text Overlays
- Subtitles / question overlays
Special Notes
rapid-fire questions make sure that the edit is quick and engaging.
- Edit out all hesitations/ pauses and make sure the video stays interesting and engaging
Creative AI Media · Editor Brief System